oespecialista.com.br
The Specialist is a news website focused on investments, business, economics, technology, and lifestyle. Owned by Banco Safra, it strives to provide the public with quality information, financial education, and open access.
Explore
published content
since 2020
of the keywords in the Safra domain
average engagement time
The project
Banco Safra’s O Especialista portal aims to provide quality information on economics, business, and finance based on the opinions of relevant market sources, such as businesspeople, economists, and politicians.
“The delivery of proprietary content highlights Banco Safra's specialties, informs clients and prospects, and creates strategic journeys for generating business.”
Pedro Carnachioni
Communications and Marketing Specialist at Banco Safra
Safra Analysis
The Hub brings together all official analyses of Banco Safra shares.
Unbranded keywords
O Especialista has the ability to index various non-branded terms, expanding the scope of reach for new interested parties (knowledge)
Longevity
The Hub has been online since 2020, forming part of Safra's communication strategy.
J.Safra Conference
Exclusive coverage of the Bank's annual event
Cases
Let’s Collaborate
Looking to establish your brand as an editorial leader? Get in touch with us to explore how we can help you develop a brand publishing strategy that positions you as a trusted source of knowledge.